Design of the uniforms for the Torch Relay

The design of the uniforms for the Torch Relay is a vital component of the Torch Relay Image and Look.

As required by the IOC, the elements of the uniforms must include the Olympic Rings, the emblem of the Beijing Olympic Games, the logo of the Torch Relay, the core graphic and color system of the Torch Relay, and the composite logo of the Torch Relay partners. White should be the base color of the torchbearer uniforms and no commercial symbols are to be included.

The uniforms adopt a phoenix pattern and Chinese red as their main elements and "harmony" as their design concept. The focus lies in the integrity of the Olympic characteristics and traditional Chinese culture.

There will be separate uniforms for the torchbearers, escort runners and staff members. Both long and short uniform styles are available to suit the weather conditions during the Torch Relay and religious customs of different countries.

Staff Uniform

The modern style of the staff uniform expresses vitality and dynamism. While keeping in conformity with the uniforms of the torchbearers and escort runners, the staff uniform is practically designed to suit the staff members' needs along the relay routes.